Chima Chibueze

This Pop got wood!

Don't tell us nobody warned you! It is over five years now, that we have been telling you the Dutch homies at Pop Trading Company were faking no funk, and here their way to send that fact home is, finally getting to the wood trading business, with the very same gang, and while staying true to their main motto: keeping it homegrown! 

The art of taming a relunctant brick

You know those two from many a Pop clip, so you won't be too surprised by their abilities when it comes to tackle the not so hospitable grounds of their very own Haarlem… But, they do go another step, here, when skating grounds most would not even bother put a wheel on!

#popfashionweek

An almost nostalgic look at simpler times when the only crucial questions were "Are you on the ist for tonight's Fashion Week party!?" and "Is it dry yet!?"… Yes, it was winter in Paris, but life was lighter, most notably for the Pop collega's! That even had a few new heads with them to introduce to the world…

Pop rock

As hinted yesterday by our GALERIE feature, made of the photos of Davy Van Laere and Hugo Snelooper, The Pop heads drop an edit celebrating their collab' with Carhartt, and use it as an excuse to team up and explore rural parts of Holland. No chance you would be tired of seeing those spots, yet! Maybe their best production, yet…

Welcome home, Chima!

In fact, it's been a while since Chima Chibueze is at Pop Trading Company, but at least with this little part, it's official! And under his relaxed and nonchalant appearance, the young man hides a mastery of skateboarding. Simple and nice skateboarding, effective and without burrs, but this time in an atmosphere a little warmer than usual. It's probably the only thing that was missing from this team, if they really missed something.

Pop fashion week

They were in town to import their very own BYOBSS from Amsterdam to Paris, but took the time for way more, from catwalks to parties, all spiced up by that street thing, despite the heat! Proof, here with many new faces to top it…

New Pop

Well, yeah, what's new for the Pop camp!? Well, a new face, first of all, named Pascal Moelaert. A part from that, well, the usual: never seen before spots, unexpected lines, all the ingredients to a never boring routine, we say!

#PFW clip

Where most Fashion Week warriors would leave town most likely feeling hangover just from vague memories of parties they never even attended, we already know the Pop heads always bring back home a sick edit, wether it poured rain, snow, champagne or street beers… Despite celebrating Hugo Snelooper's b-day, beer mouthwash and all… Mission accomplished!

A sparking 2018!

A yearful of Pop, what does it adds up to, in the end? Well, to a good chunk of disparate and not always obvious spots from all around Europe, all tackled in good spirits… Proof, here, obviously!

No I in Pop!

Some new new, or at least some new faces at Pop! But, fear not, they fit perfectly in the crew, while still adding their own little thing! On the other, they also stick on the strict Dutch rule of having a name no one will ever remember…

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